These Social Media Tips Will Make You Rethink Recruiting

Image credit: Shutterstock.com In a world connected by smartphones and social media, attracting and recruiting talent is constantly changing. Companies realize that merely posting an opening on leading job boards won’t cut it anymore. They need to turn to their employees, who are credible voices for the employer brand to ...

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5 Ways Marketing Automation May Be Doing Your Business More Harm Than Good

Image credit: Shutterstock Brands on the cutting edge of technology often enjoy an advantage over their competitors. In 2016, 60 percent of marketers surveyed by Black Ink said they believed that business intelligence would become the most in-demand technology. And one area that is significantly influencing business intelligence is marketing automation.  But marketing automation ...

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Twitter Offers New Filter, Cracks Down on Abuse

Image credit: ThomasDeco | Shutterstock After years of criticism for the way in which it handles harassment, threats and bots on the platform, Twitter has unveiled a new filter designed to automatically prevent users from seeing threatening messages. The social media platform has moved to ban indirect threats of violence and introduced ...

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Effective Teams Have Leaders Who Do These 3 Things

Image credit: Shutterstock This story appears in the September 2016 issue of Entrepreneur. Subscribe » Q: How do I build a cohesive team?  A: Kari Granger, an executive and leadership coach in Evergreen, Colo., learned a few things about team building during her 12 years at the Air Force Academy ...

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How to Recognize and Beat Burnout

Image credit: Shutterstock Burnout, coined in 1974 by Herbert Freudenberger, an American-German psychologist, is a situation where you mentally or physically collapse due to workload or related issues. It’s mainly due to stress which can be caused by financial issues, heavy responsibilities and even failure to meet expectations. Around 62 percent ...

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5 Ways Your Manufacturing Company Can Sell More

Image credit: Shutterstock As is happening in every other industry, manufacturing companies are seeing their sales models changing quickly. Sadly, many of these companies are still using antiquated, ineffective sales models and processes, leaving their sales staffs fighting an uphill battle. If this describes you, luckily there are a number of things you ...

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Don't Make These 3 Technology Mistakes

Image credit: Shutterstock We’re searching for top company cultures to be featured on our annual list. Think your company has what it takes? Apply Now » Interacting with customers is one of my favorite aspects of owning a business. It’s exciting for me to engage them in conversations about the future of ...

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