The New Rules of Event Sponsorships

Does your event need sponsorship? The answer is usually “Yes!” Event sponsors give you the resources you need to take your event to the next level. But they’ve become hard to win — and harder to retain. So, how do you find and secure sponsors these days? New and affordable technology has changed event sponsorships … Read more

How to Make Realistic Financial Projections for Your Event

For owners of young events it can be incredibly challenging to make realistic financial projections. However, if you’re hoping to secure investment, borrow from the bank or simply want to stay in business, it’s a necessary exercise. Whether you want to put together the business case for your brand new project or make a multi-year … Read more

Webinar: Proven Strategies for Growing Your Membership Events

Do you run events for your members? In partnership with The Memberwise Network, we polled over 120 membership organisations and associations to learn how they are successfully using events to better engage their members – and increase their numbers. Now we’re going to take those learnings and share them with you in an exclusive webinar, taking … Read more

How to Create a Winning Event Plan (Plus Free Template)

Does your company have strategy documents or a written event plan? If you do, when was the last time you actually looked at them? Chances are that a week after they were written, these 20+ page documents start gathering digital dust in some unloved folder on your desktop. Unfortunately, a strategy that isn’t regularly checked on, … Read more