Image credit: Shutterstock Brands on the cutting edge of technology often enjoy an advantage over their competitors. In 2016, 60 percent of marketers surveyed by Black Ink said they believed that business intelligence would become the most in-demand technology. And one area that is significantly influencing business intelligence is marketing automation. But marketing automation in and of itself is … Read more
Image credit: Shutterstock We’re searching for top company cultures to be featured on our annual list. Think your company has what it takes? Apply Now » Interacting with customers is one of my favorite aspects of owning a business. It’s exciting for me to engage them in conversations about the future of their own companies. Finding the … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Not every marketing plan is a good marketing plan. There are certain qualities it needs to meet to be able to do what it is supposed to do and … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » According to the Digi-Capital, virtual reality (VR) will be a $30 billion market by 2020. And while the technology still requires some work and testing, there are ways to … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » This year, the majority of reports have highlighted the fact that conversion rate optimization (CRO) can significantly increase revenue. However, despite implementing different optimization strategies, many entrepreneurs still struggle to … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Many companies invest heavily to perfect their product development process, hoping the result will entice customers to buy. But most entrepreneurs overlook market trends that could attract more customers and sustain their sales. When … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Business proposals can be frustrating. The people sifting through numerous campaigns and pitches have usually seen 100 just like yours before their morning coffee. So how can you grab … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Delivering engaging, relevant content is the name of the game right now in marketing. Interestingly enough, as marketers center their efforts and investment on content-driven activities, most struggle with … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Want a better content marketing strategy? Think like a lawyer. On my own path to becoming a content marketer, I made a pit stop at law school. Yes, I wrote case … Read more
Join us for a free, live webinar and learn how to drive revenue with content marketing. Tune in 8/4 at 10:30 a.m. PT. Register Now » Last July, Snapchat released a new feature called geofilters. Geofilters are graphical overlays available to Snapchat users in specific areas. Back then, geofilters were only available for public places. For example, you … Read more